Profile picture of Rexona

These films for Unilever’s Rexona/Sure brand were created by Greg Delaney. The idea was to bring the Rexona strategic brand theme and endline Do More to life in a series of documentary style films focussing on people who embodied the Do More people who had literally done more with their lives. The series of 6 films were described by Unruly Media as “amongst the most shareable content we have seen.”